Management basics were covered very well. I appreciated the current examples that were used. Students do not need a business background before reading this text. This book is well suited for an entry level course in management. Plan, Organize, Lead, and Control, were introduced early on (page 19) and each covered in detail in their own sections in the text.
I found this text to cover all the important areas of management. I have been a business owner for 30 years and taught business management for the last 12 years. Reviewed by JOE MESSER, Professor of Entrepreneurship, Manchester University on 4/2/21 Will utilize sections of this text as supplemental material to provide students additional information. The examples used appear to be "globally" recognized.
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Having a full feature PDF viewer will simplify the process of accessing and using sections separately.Ī variety of images used with a diversity of individuals. I viewed the text in its PDF format, and found it clean to view and all images were displayed properly. The text follows logical approach in the order of topics, similar to other management texts. Again, the practice of placing citations at the end of each section further adds to the modularity. Consistently starts each new section on new page, which allows for ease of sub-dividing the material. The way the chapters are sectioned and summarized, makes for ease of modular use. The textbook follows a consistent formatting, allowing for scanning through thumbnails to find illustrations or desired summaries
A Key term summary at the end of each section or chapter would add to its usefulness. Level of writing is suited for early college or even college prep use. Social networks have seen a significant shift. There are no obvious errors in examples used to illustrate principles.Įxamples remain accurate and relevant in explaining the concepts, however, I would utilize additional, more recent examples - noting that the text is substantially the same as its 2010 original publication.įor example, the section 3.4 addresses contemporary principles of management addressing social movements has the latest citation in 2007. The authors are clear in the beginning that they focus performance on the triple bottom line - financial, social, and environmental - and appear faithful in maintaining this approach throughout. With the references at the end of each section, one can pull a section out for use in a teaching setting and retain the references. The summary element at end of each section ( Key Takeaway) is excellent reference for learner. A concise history of management thought is found in chapter 3. Highlights: Chapter 1 introduces the concepts thoroughly and sets the approach the rest of the book utilizes. The text is appears to be an excellent text to introduce the P-O-L-C management principles, and promote the key elements of strategy, entrepreneurship, and leadership development in students. Reviewed by John Strifler, Associate Adjunct, University of Indianapolis on 4/22/21 Journalism, Media Studies & Communications.
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